As we step into the "Year of the Robot," Nickelytics is at the forefront of a groundbreaking advertising revolution, leveraging last-mile delivery robots to transform how brands connect with their target audience.
Private equity investors are acquiring Tampa-based Nickelytics as the advertising technology startup prepares to capitalize on the momentum it’s built in the mobility sector with rideshare apps like Uber and Lyft.
The measurability and broad reach of online advertising platforms haven’t stopped businesses from retaining OOH as an integral part of their marketing strategy. With the rising CPM of online media, new ventures are...
According to Forbes, predictive analytics can improve processes using machine learning and historical data like weather patterns, consumer behavior, and gas price fluctuations. Predictive analysis...
Guerrilla marketing is an unconventional form of advertising that communicates with the target audience with elements of surprise. Unlike traditional marketing techniques that rely on...
O-D study has long been a staple of transportation planning used by urban planners and transportation experts, helping cities and governments understand how people move...
Technological evolution has given consumers more choices in business with social media marketing, e-commerce, and crowdfunding platforms. This increase in competition has further made thriving...
Creating Lasting Brand Memories and Loyalty with Nickelytics’ Out-of-Home Car and Delivery Robot Wraps In today’s dynamic business landscape, securing customer loyalty is challenging, given...
The evolution of out-of-home (OOH) advertising from its traditional approach to marketing to being a digital and more functional means of marketing has been remarkable....
Out-of-home (OOH) advertising works best when you know your target audience and can measure how they interact with billboards and digital advertising screens. Audience management...
This article covers the benefits of innovative Out-of-Home advertising solutions and shares how our approach is affordable, scalable, and re-marketable. OOH Advertising – Where Your...
